By Quini Team May 29, 2018 Comments Off

VANCOUVER, BC – May 29, 2018 – Quini® (www.quiniwine.com), the leader in wine tasting data and technology solutions today announced multiple new customer orders and deployments for the company’s wine sales productivity, training and consumer engagement platform, QUINI SOMM™.

Roll outs have now been completed or are underway in Florida, Washington State, Illinois and British Columbia.

New clients selected QUINI SOMM to improve guest engagement on-premise and online, streamline how wine knowledge is shared, and enhance staff wine presentation and selling capabilities in time for the busy summer season.

“I am thrilled to see many new customers choosing to capitalize on our vision and R&D investments to support their business,” said Quini’s CEO Roger Noujeim. “Our focus has always been to help customers improve productivity and increase sales with unique data and automation.”

QUINI SOMM eliminates wine program management complexity, empowers staff, and creates a two-way conversation with consumers to improve decision making, drive sales and expand margins.

The mobile platform is one of four key modules within the QUINI DATA™ end-to-end enterprise data solution. It provides the modern wine maker, retail manager, sommelier or restaurant owner with increased agility and speed in managing critical areas of their wine program. Including interactive wine list management and publishing, customer wine tasting education and data collection, staff training, and analytics.

A PwC survey of more than 1000 retailers in Canada shows that “top performers who value digital and embrace a broader definition of digital value, including customer-facing technology activities, reported revenue growth and profit margin increases above 5% for the past three years and expected revenue growth of at least 5% for the upcoming three years.”

By Roger Noujeim September 11, 2017 Comments Off
WhyWineTastesTheWayItDoes

I recently read a good article by Vinepair. From our perspective it is great to see industry turn its attention and efforts towards consumer driven wine. But many of the approaches being used, in our opinion, still fall short. The article offers a real example of why asking people questions, to drive what wines to ship to them, does not work as well as one expects from the theory. Not even by analyzing one’s DNA would this objective be achieved. Because palates evolve over time, rendering the reliability of the initial analysis unreliable over time.
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